I first met Randy Alexander when we we both young, Jersey-based music journalists, a million years ago (well, the ’80s). He left journalism to work in publicity and I stuck with it, and our paths have continued to cross occasionally, ever since, as his Marlton-based Randex Communications company has handled publicity for the Light of Day festival, the Crawfish Fest, Franke Previte, Danielia Cotton, the Disco Biscuits, Gamble & Huff and far too many other clients to name. He’s one of the nicest and most competent publicists I know.
I’m sorry to report that he has been suffering from pancreatic cancer and is in need of help. A GoFundMe campaign has been set up for him, and you can access it at gofundme.com/f/randy-alexanders-cancer-battle.
The campaign, organized by his friend and fellow publicist Renee Pfefer, states:
Veteran entertainment publicist Randy Alexander is in the battle for his life right now and needs our support. Recently, he went to his doctor because of some stomach pain and diagnostic tests revealed that he has end-stage pancreatic cancer. Always a fighter, Randy dove right in with and a trusted team of medical professionals and — equally important — a warrior attitude to develop and activate a treatment plan. He started chemotherapy in November but did not react well to his first two treatments and unfortunately, spent two weeks in the hospital followed by two weeks in a rehab facility.
Randy returned home, but recently took a turn for the worse. Up until now, he has kept his battle private and did his best to deal with the unfortunate circumstances the fates have dealt him. But, the medical bills are now rolling in and his insurance only covers a fraction of the ever-mounting costs, and doesn’t address living expenses for him and his family since he’s been unable to work.
As such, we are asking for donations to help him and his family during this sad and difficult time.